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Audi TT Sports Car: Roadster, Design, Audi Dealers And 2008 Audi TT
By:
Published: May 31, 2007
True or false: sports cars are only for businessmen and their midlife crises? The Audi sports car aims to prove that as false. Bavarian automaker Audi claims to build "truth in engineering," and if the Audi sports car, or more specifically the Audi TT design is any indication, then they probably have a good idea of what they're talking about.
An upscale subsidiary of Volkswagon, Audi first arrived on the elite car design scene when they produced a new Audi sports car, the first TT coupe in 1998, with the TT roadster arriving in 1999. The Audi TT design broke ground with a bold and innovative new look. The rounded lines and circular based features set it apart from other sports cars and paved the way for Audi's emergence as a groundbreaking automaker.
The forward moving appearance, lack of distinctive bumpers, and bare anodized aluminum paneling of the Audi sports car proved enticing to both motor enthusiasts and casual drivers alike. While the TT stands for Tourist Trophy and not twin turbo as is commonplace in the industry, the premier Audi sports car does come standard with a 3.2 L V6 engine, FSI direct fuel injection system, and the trademark Quattro all wheel drive. This combination of sleek appearance and integrated technology in the TT caught on in the U.S. and Europe and won Audi an armful of awards including the 2006 Top Gear Coupe of the Year and World Design Car of the Year 2007.
While the TT remains highly popular as a coupe or roadster, things were not always so rosy for the Audi sports car. A 1999/2000 recall due to consumer reports of unstable handling devastated sales. The company countered the losses by incorporating stabilizing features in the Audi sports car like a rear spoiler and dual clutch gearbox. Another setback occurred when 60 Minutes reported that Audi sports car designs allowed for unintentional acceleration, a result of the brake and gas pedals being located close together. This turned out to be a feature common in European racing style cars for drivers more acquainted with manual transmissions. The 2006 Audi TT failed to meet the state of California's emissions standards, preventing the sale of those Audi sports car models in the state.
While such setbacks hurt the worldwide sales of the Audi sports car, especially those in the U.S, a continued focus on developing and maturing the TT as a casual driver's sports car has restored it as one of the best selling coupes on the road. In 2007, the second generation of the Audi TT design went into production with improved appearance as well as the 2.0T FSI award winning engine. The 2008 Audi TT hit Audi dealers with more subtly rounded off lines, an enlarged front grill, highly slanted head lights, and an electronically operated rear spoiler that lifts in excess of 70 mph or can be controlled manually.
Car enthusiasts agree that the 2008 Audi TT is an improvement on earlier Audi sports car models and continues Audi's ascension up the ranks of the automotive industry. Audi sports car's American tag line is "Never Follow." With new TT models roaming the open roads around the world, it's only getting more and more difficult to do so.
Sources:
Garbis, Anthony. "First Drive: 2008 TT 2.0T S tronic." the car lounge. 2 April 2007. 29 May 2007. http://www.thecarlounge.com/news/publish/article_1 056.shtml.
Thomas, David. "The Urban DINK: 2008 Audi TT." Kicking Tires: The Blog for Car Buyers. 3 May 2007. Cars.com. 29 May 2007. http://www.typepad.com/t/trackback/823772/18195050
"Power Born From Passion: The New Audi TT Coup." Audi AG. 6 June 2006. Audiworld.com. 29 May 2007. http://www.audiworld.com/news/06/ttindepth/
The 2008 Audi TT Coupe: Design. Audi in America. 29 May 2007. http://www.audiusa.com/audi/us/en2/new_cars/Audi_T T/TT_Coupe/Design.html
An upscale subsidiary of Volkswagon, Audi first arrived on the elite car design scene when they produced a new Audi sports car, the first TT coupe in 1998, with the TT roadster arriving in 1999. The Audi TT design broke ground with a bold and innovative new look. The rounded lines and circular based features set it apart from other sports cars and paved the way for Audi's emergence as a groundbreaking automaker.
The forward moving appearance, lack of distinctive bumpers, and bare anodized aluminum paneling of the Audi sports car proved enticing to both motor enthusiasts and casual drivers alike. While the TT stands for Tourist Trophy and not twin turbo as is commonplace in the industry, the premier Audi sports car does come standard with a 3.2 L V6 engine, FSI direct fuel injection system, and the trademark Quattro all wheel drive. This combination of sleek appearance and integrated technology in the TT caught on in the U.S. and Europe and won Audi an armful of awards including the 2006 Top Gear Coupe of the Year and World Design Car of the Year 2007.
While the TT remains highly popular as a coupe or roadster, things were not always so rosy for the Audi sports car. A 1999/2000 recall due to consumer reports of unstable handling devastated sales. The company countered the losses by incorporating stabilizing features in the Audi sports car like a rear spoiler and dual clutch gearbox. Another setback occurred when 60 Minutes reported that Audi sports car designs allowed for unintentional acceleration, a result of the brake and gas pedals being located close together. This turned out to be a feature common in European racing style cars for drivers more acquainted with manual transmissions. The 2006 Audi TT failed to meet the state of California's emissions standards, preventing the sale of those Audi sports car models in the state.
While such setbacks hurt the worldwide sales of the Audi sports car, especially those in the U.S, a continued focus on developing and maturing the TT as a casual driver's sports car has restored it as one of the best selling coupes on the road. In 2007, the second generation of the Audi TT design went into production with improved appearance as well as the 2.0T FSI award winning engine. The 2008 Audi TT hit Audi dealers with more subtly rounded off lines, an enlarged front grill, highly slanted head lights, and an electronically operated rear spoiler that lifts in excess of 70 mph or can be controlled manually.
Car enthusiasts agree that the 2008 Audi TT is an improvement on earlier Audi sports car models and continues Audi's ascension up the ranks of the automotive industry. Audi sports car's American tag line is "Never Follow." With new TT models roaming the open roads around the world, it's only getting more and more difficult to do so.
Sources:
Garbis, Anthony. "First Drive: 2008 TT 2.0T S tronic." the car lounge. 2 April 2007. 29 May 2007. http://www.thecarlounge.com/news/publish/article_1 056.shtml.
Thomas, David. "The Urban DINK: 2008 Audi TT." Kicking Tires: The Blog for Car Buyers. 3 May 2007. Cars.com. 29 May 2007. http://www.typepad.com/t/trackback/823772/18195050
"Power Born From Passion: The New Audi TT Coup." Audi AG. 6 June 2006. Audiworld.com. 29 May 2007. http://www.audiworld.com/news/06/ttindepth/
The 2008 Audi TT Coupe: Design. Audi in America. 29 May 2007. http://www.audiusa.com/audi/us/en2/new_cars/Audi_T T/TT_Coupe/Design.html
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